Trends & humanization of animals
Portrait: Brands rethinking animal comfort
For decades, the pet accessories market has been dominated by low-quality, mass-produced, and unappealing plastic products. A new wave of creators and eco-friendly brands has decided to break these norms...
Portrait: Brands rethinking animal comfort
For decades, the pet accessories market has been dominated by low-quality, mass-produced, and unappealing plastic products. A new wave of creators and eco-friendly brands has decided to break these norms...
Connected devices that monitor your dog's healt...
Preventive veterinary medicine has reached a decisive milestone thanks to wearable biometric sensors. Chronic diseases in dogs (heart problems, kidney failure, osteoarthritis) often develop insidiously, as animals tend to mask...
Connected devices that monitor your dog's healt...
Preventive veterinary medicine has reached a decisive milestone thanks to wearable biometric sensors. Chronic diseases in dogs (heart problems, kidney failure, osteoarthritis) often develop insidiously, as animals tend to mask...
Why pet owners are increasingly investing in an...
The status of pets in Western society has changed profoundly in a generation. Once relegated to guarding the house or hunting mice, the dog or cat is now considered a...
Why pet owners are increasingly investing in an...
The status of pets in Western society has changed profoundly in a generation. Once relegated to guarding the house or hunting mice, the dog or cat is now considered a...
Pet-tech in 2026: how technology is changing th...
The pet industry is undergoing a true technological revolution. In 2026, "Pet-Tech" has established itself in homes, transforming passive everyday accessories into intelligent tools capable of monitoring, diagnosing, and improving...
Pet-tech in 2026: how technology is changing th...
The pet industry is undergoing a true technological revolution. In 2026, "Pet-Tech" has established itself in homes, transforming passive everyday accessories into intelligent tools capable of monitoring, diagnosing, and improving...